Program Planning: The Big Picture Essay
Today, the development and implementation of health promotion programs is very popular. Many organizations, including educational institutions introduce health promotion programs that aim at the improvement of the public health in the campus and local community. In this respect, it is possible to refer to the health promotion program, Nourish, developed in the Boston College.Program Planning: The Big Picture Essay
Nourish is the health promotion program which aims at the promotion of healthy food habits and culture. The program has been implemented in the Boston College, while participants of the program are students of the college. The health promotion program helps students to learn what healthy eating is and how to overcome existing barriers to eating well (Pine & Gilmore, 2009). In addition, the health promotion program “Nourish” offers individual health plan for each student enrolled in the program.
However, at the moment the program faces considerable difficulties with funding. To save costs and to optimize the performance of the program, the program management team engaged volunteers to work on the program. In this regard, the program management team enrolls educators working in the Boston College and health care professionals, who have volunteered to participate in the program and to help to develop efficient diet and individual health plans for students.Program Planning: The Big Picture Essay
At the moment, the Boston College has several options to enhance the funding of the program. First, the program management team can set a fee for the enrollment into the program and the participation of students in the program. Even though this source of funding can cover costs of the program, at least partially, this step may discourage students from participating in the program that will lead to the failure of the health promotion program.
Alternatively, the program management team can use the bank loan to cover costs of the program but the problem of returning the loaned money and interests to the bank arises (Robbins & Finley, 2005). In all probability it is the college that will have to pay for the loan and pay off the borrowed money. Therefore, this source of funding is ineffective too.Program Planning: The Big Picture Essay
In such a situation, the health promotion program may be funded by a sponsor that may supply healthy food in terms of the program and provide the financial aid to maintain the program running. In this regard, the program management team should find a reputable and reliable company that operates in the field of organic farming or sells healthy food products (Newel, 2001). Such company may grant the program with support because the involvement of the company in such program will contribute to the improvement of its public image and promotion of its products. Such publicity will be beneficial for the company and the company may agree to sponsor the health promotion program (Volti, 2005). In fact, this is the most efficient source of fund raising for the product because the program management team does not need to pay off loans, while money and food supplied by the sponsor will be spent entirely for the program (Mohrman, 1998).
Thus, the health promotion program Nourish developed by the Boston College is beneficial for students’ health because it promotes healthy food habits. However, the program faces the problem of scarce funding, which can be solved through the involvement of a sponsor, which may be the company producing or selling healthy food products.Program Planning: The Big Picture Essay
References:
Mohrman, S. A. (1998). Tomorrow’s organization: Crafting winning capabilities in a dynamic world. San Francisco: Jossey-Bass.
Newel, D. (2001). Gaining a Holistic View of the Customer. LA: Printword.
Pine, J. and Gilmore, J. (2009). The Experience Economy, Boston: Harvard Business School Press.
Robbins, H. and Finley, M. (2005). Why Teams Don’t Work: What Went Wrong and How to Make it Right. Princeton, N.J.: Peterson’s/Pacesetter Books.
Volti, R. (2005). Society and Technological Change. New York: Random House.Program Planning: The Big Picture Essay